How I keep track of bloggers reviews with ALM

Track ReferrersYou may already know that if you are a blogger or an Internet columnist and write a review about Advanced Link Manager or Advanced Web Ranking, you get an Enterprise license free of charge.

From the time we published this offer we received lots and lots of emails from people who wanted to spread the word about our applications. To thank them for their efforts we rewarded them with a free license.

Since we started, I am managing and keep track of all these reviews. Sometimes this task becomes time consuming, but it’s worth doing it. In this short article I want to share with you the entire process of doing that.

In Advanced Link Manager I keep track of reviews, see if they are still linking back and keep details of the bloggers who wrote the articles.

1. Create a category

First I created a category only for bloggers to help me filter the links I enter in all reports I use.

Referrer Categories

Create your own category from the [Project] menu, [Manage referrer categories...].

2. Add review links

Each time when we receive a new article I manually enter it in Advanced Link Manager as an “Unverified referrer”.

Manually Add Referrers

To manually add referrers, select the [Manually add referrers...] option from the [Update] menu. When the new window opens, select [Type URLs] and add the URLs in the windows. Once finished, select the category and press the [OK] button to add the URLs in the Unverified Referrers report.

3. Update the Unverified Referrers

Once I enter the new URLs, I update them manually, so I don’t need to wait for all project to update (a full update takes time).

Update Referrers

To update the URLs, select them, right click on one of them, choose from the menu [Update] > [selected] > [referrers]. This will check if the unverified referrers are linking back to your website.

4. Add info for each blogger

Once the update is done and I can see the links in the Referrers report, I select the category Bloggers Reviews in Domain Information report.

Following this operation, I add the details of the blogger in Domain Information and set the status to [Web site links back].quickly filter the domain name and enter for each domain the name, email address and additional information in the Note section and Address Book, from the [Email Composer tab].

In case anything happens with the links, I can quickly drop an email to that blogger and ask for information.

Add Contact Details

The process I use for our bloggers reviews can be used for any form of tracking referrers. You can use it to keep track of new websites linking back from a promotion or marketing campaign.

Now, what do you think about this way of managing referrers and what is your way of doing it?

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